Nudges Simply Sliced Dog Treats

As part of the larger Nudges Simply Sliced Dog Treats launch, we worked with a sampling partner to get pre-seeded online reviews on Simply Sliced’s three dog treat varieties prior to launching with media. I was asked to create a branded informational insert to be included in a package sent to consumers, along with samples of the Simply Sliced treats.

Website content

We also needed to incorporate Simply Sliced products onto the Nudges website, which included resizing and exporting a range of images. One of the asks was to retouch a previously existing image to instead show the new Simply Sliced treats. The original image is shown first below, with the retouched versions following.